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Mattel launches Monster High “Haunt Couture” dolls

by Sean P. Aune | February 17, 2022February 17, 2022 1:31 pm EST

Mattel is back with a relaunch of the popular Monster High line, and it’s kicking things off with some high fashion.

Beginning on Feb. 18, three new Monster High dolls will be available for purchase on Mattel Creations as part of the “Haunt Couture” collection. This is the first newly released dolls of the five original ghouls since 2018.

Three dolls will be in the first wave: Draculaura, Frankie Stein, and Clawdeen Wolf. The other ghouls will appear later in the year.

Haunt Couture Draculaura

  • Inspired by her classic fang-tastic style, this collectible Draculaura doll wears a scary-chic dress featuring her signature pink and black color palette, a creeperific cape and a glittery, spiderweb-detailed skirt. Killer booties, a beret and a coffin-inspired backpack complete her luxe look.
  • Uhhhmazing details include a gore-geous face sculpt with rooted eyelashes, extra-long hair and jewelry with batty touches.
  • Featuring a signature Skullette hairbrush and premium packaging that reveals a Top-Eekret collectible diary, this Draculaura Haunt CoutureTM doll creates a display that’s totally to-die-for.

Haunt Couture Frankie Stein

  • Inspired by her classic electrifying look, this collectible Frankie Stein doll wears a screamium two-piece fashion featuring her iconic plaid print, a multi-layered skirt and metallic touches. A lightning bolt-detailed backpack, scary-chic jewelry and voltageous shoes with a
    pull-switch heel to complete the look.
  • Uhhhmazing details include a gore-geous face sculpt with rooted eyelashes and extra-long hair with high-voltage highlights.
  • Featuring a signature Skullette hairbrush and premium packaging that reveals a Top-Eekret collectible diary, this Draculaura Haunt CoutureTM doll creates a display that’s totally to-die-for.

Haunt Couture Clawdeen Wolf

  • Inspired by her boo-riginal look, this collectible Clawdeen Wolf doll wears a glittering gold top, purple skirt and a frighteningly fierce faux fur coat. Scary-chic open-toed booties, killer studded accessories and a handbag inspired by her iconic jacket complete the look.
  • Uhhhmazing details include a gore-geous face sculpt with rooted eyelashes, extra-long hair and glam-ghoul jewelry.
  • Featuring a signature Skullette hairbrush and premium packaging that reveals a Top-Eekret collectible diary, this Clawdeen Wolf Haunt CoutureTM doll creates a display that’s totally to-die-for.

In addition to the new dolls, Mattel has partnered with Maisie Wilen for a pair of Skullette earrings that are currently available for purchase on Mattel Creations. Wilen was inspired by the Monster High line and featured looks from it in the Fall-Winter 2022 New York Fashion Week presentation.

The new dolls will be up for order on Feb. 18, and we suggest you act quickly as these are sure to sell out.


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Sean P. Aune

Sean Aune has been a pop culture aficionado since before there was even a term for pop culture. From the time his father brought home Amazing