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Transformers 35th anniversary box is full of surprises

by Sean P. Aune | June 4, 2019June 4, 2019 2:30 pm EDT

The Transformers toy lines are celebrating 35 years, and Hasbro wants everyone to join in the fun. To that end the company sent us a big box filled with Transformers goodness to share with our readers, as well as a hidden message inside the box. We’ve always wanted to learn Cybertronian.

The massive box had a representation of all the current lines from the tiny Botbots to the current Siege products. It’s amazing how alive this property is after this many years. It can still appeal to the longtime fans as well as trying to bring in new fans all the time.

First up, the products that were included in the anniversary box.

The letter that came with the box told us to keep an eye out for a hidden message in the box that we would need to decode. We found it, we entered the Cybertronian characters into the website at https://transformers.hasbro.com/teletraan1, and it translated to “RUBBLE.” This then unlocked an IDW Transformers comic we could read. It was a fun little mission, and we’d love to see what else there is to unlock.

Thanks to Hasbro for sending over the Transformers, and we can’t wait to see what else the company has in store for this anniversary.


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Sean P. Aune

Sean Aune has been a pop culture aficionado since before there was even a term for pop culture. From the time his father brought home Amazing