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Hallmark Movies Now to launch on Sept. 10

by Sean P. Aune | August 14, 2024August 14, 2024 3:59 pm EDT

Hallmark has announced that its new Hallmark Plus streaming service will launch on Sept. 10.

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When Hallmark Plus goes live you will find two new original series debuts: The Chicken Sisters and the unscripted series Celebrations with Lacey Chabert.

The Chicken Sisters is based on the New York Times best-selling novel about two families with rival restaurants. The series stars Lea Thompson, Genevieve Angelson, Schuyler Fisk, Wendie Malick, James Kot, Rukiya Bernard, Ektor Rivera, Jake Foy, and Margo Martindale.

Meanwhile, Celebrations with Lacey Chabert will see Chabert working with party planners to celebrate deserving honorees.

Both series will debut on Sept. 10, and new episodes will debut every Thursday beginning on Sept. 12.

Hallmark previously announced that Hallmark Plus would be launching in Sept. and will include ad-free viewing along with retail and product benefits. “Hallmark Plus marks a seminal moment for Hallmark,” Mike Perry, president and CEO, Hallmark, told Variety. “By intertwining new, rich content experiences with tangible rewards and premium Hallmark gifts, we are delivering a unique, new program that reflects our commitment to spreading joy through our deeply beloved brand touchpoints.”

Currently, Hallmark Movies Now costs $5.99 a month or $59.99 a year. The price will increase to $7.99 a month or $79.99 per year. The new membership will include monthly $5 Hallmark Gold Crown Store coupons, unlimited free eCards, shopping rewards, and surprise gifts.

The new service will also receive more exclusive content, including a trilogy of films called “The Groomsmen.” The story will follow three lifelong best friends and will star Jonathan Bennett, Tyler Hynes, and B.J. Britt.

The new service will also launch a limited series this holiday season called Holidazed which will follow six families that come together over the holidays. The project stars Dennis Haysbert, Erin Cahill, Holland Roden, John C. McGinley, Ian Harding, and more.

Bennett will also serve as the host for Hallmark’s first reality series, Finding Mr. Christmas. The show will see men competing to become the leading man of an all-new Hallmark Holiday movie. And, finally, Wes Brown will host Ready, Set, Glow! where he travels to some of the most impressive holiday displays and meets the people behind them.

In 2025, Ashley Williams will host Small Town Setup, which will see parents playing matchmaker for their adult children. It will be joined by Home Is Where the Heart Is as Luke Macfarlane helps families renovate an important room in their homes.

It looks as though Hallmark will be taking some bold new steps with Hallmark Plus, and the changes are right around the corner.


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Sean P. Aune

Sean Aune has been a pop culture aficionado since before there was even a term for pop culture. From the time his father brought home Amazing